This assignment concerns the importance of planning our business communications, with both customers and colleagues. Imagine you manage a store. (You decide the kind of store.) One day you learn from your assistant manager that a long-time loyal customer, Ms. Vivalo, had some kind of argument with a new employee, Pedro, who you believe has a very promising career. The customer told the assistant manager she was never returning to the store again. You want to keep Ms. Vivalo as a customer and Pedro as an employee. Strategize what you will do in order to retain the business relationship with Ms. Vivalo.
Using the article explaining how to plan our business communications and video presenter Keisha Brewer’s techniques to strategically communicate, explain the following:
Identify your purpose.
What are the pertinent facts and information?
Evaluate the qualities and the attitude of the receiver.
Based on how you expect the receiver to react, how could you adapt your message?
What value will you communicate?
What need should be expressed?